Your interface is your conversation with the user. In 2025, UX writing is recognised as a key part of design. Clear, helpful, and human copy doesn’t just support the design—it is the design. What’s Trending Conversational interfaces: AI chatbots and voice UIs need natural, friendly writing. Supportive microcopy: Field hints and CTAs written with empathy […]
UX design workflows in 2025 are faster and more intelligent than ever. Thanks to AI tools and shared design systems, designers can spend less time on repetitive tasks—and more time focusing on user needs. What’s New AI Design Assistants: Tools like Figma and Framer now offer layout suggestions and rapid prototyping using AI prompts. Centralised […]
In 2025, users expect not just functionality but personality. Microinteractions and subtle animations have become essential tools in creating a product that feels intuitive and engaging. Done properly, they guide users, reinforce feedback, and build emotional connections. What’s New Purposeful Microinteractions: No more random hover effects—today, animations improve usability and intent. Lottie & SVG Lead […]
